July 20, 2024


Business Strategy For Economic Revival

Growing Your Audience (And Your Revenue) With A Book

Growing Your Audience (And Your Revenue) With A Book

Internet marketing Podcast with Matt Briel

In this episode of the Duct Tape Marketing and advertising Podcast, I job interview Matt Briel. Matt is an entrepreneur and the Vice President of Marketing & Communications at Lulu.com, as perfectly as a self-identified collaboration junkie. Right after extra than 15 years leading Gross sales and Marketing groups in the Media & Publishing spaces, he’s designed a exceptional enthusiasm for assisting creators grow to be more successful by leveraging guides as a catalyst for options and sustainable revenue.

Key Takeaway:

Crafting a e book can take your trustworthiness, authority, and your business to the up coming amount – Not only does it you an wonderful chance to share your information, but it’ll also enable boost consciousness of oneself and what you have to provide. Matt Briel joins me in this episode and shares accurately how books can carry achievement for developing audiences, models, achieve, profits, and extra.

Inquiries I talk to Matt Briel:

  • [1:29] Could you explain to us about the origin tale of Lulu and how did it come to be?
  • [2:25] Is self-publishing a more financially rewarding way to publish now?
  • [5:12] Why would an individual want to self-publish a e book?
  • [7:30] Would you say self-publishing is found as a differentiator for businesses?
  • [11:42] What does it get to create a reserve?
  • [18:49] What do you say to that individual that doesn’t feel they have time to publish a guide?
  • [21:59] Wherever can men and women come across out more about you and publishing a reserve with Lulu?

Study Extra About Matt Briel and Lulu:

Understand A lot more About The Company Intensive Certification:

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This episode of the Duct Tape Advertising and marketing Podcast is brought to you by the HubSpot Podcast Network and Lulu.

HubSpot Podcast Network is the audio vacation spot for small business experts who search for the ideal training and inspiration on how to expand a small business.



Regardless of whether you have an established subsequent or you’re just starting off out, publications are a excellent way for business owners and creators to build believability, mature an viewers, and deliver income. From landing extra speaking gigs to generating sales opportunities for your enterprise to constructing a neighborhood of enthusiasts all-around your brand name, a reserve can spark so quite a few new development chances for you! At Lulu, we have absolutely free instruments for publishing, and e-commerce plug-ins for printing books specifically from your internet site for flip-essential, white-label success. Satisfy us around at publishforgrowth.com to discover how to get begun on your initial (or up coming!) e book now.